Annual Holiday Calendar for Social Media Content

A year of holidays for social media content


Social media content is just one of the many things that a business owner has to worry about on a regular basis. It might not be the main thing that makes your business run, but it’s also a great way that you can help market your business for free while building a real community!


Holiday posts are not only a great way to stay connected with your fans, they are also relatively easy to create ahead of time, since you already know that they are going to happen for sure, and few things could get in the way of them. That’s why they are a great thing to plan at the beginning of the year, so that you can get one thing off your plate early on. Plus you’ll have some social activity no matter what crazy things get in the way of life in a few months! At least you’ll be able to feel confident that you have something going up on Instagram even if you forget about it for a few weeks.


This is our calendar of different types of holidays and national days, that will work for just about every type of business or account out there!



1 - New Year's Day 

4 – National Thank God It’s Monday Day

6 – National Cuddle Up Day

14 – National Dress Up Your Pet Day (OK OK this may not be very business relevant, but people really do love animals, especially when they’re dressed!)

16 – National Use Your Gift Card Day

21 – Get to Know Your Customers Day

24- National Compliment Day

28 – National Have Fun At Work Day



11-  National Giving Hearts Day

14- Valentine’s Day

15 – Family Day

17 – National Random Acts of Kindness Day



3- National I Want You to be Happy Day

5- National Employee Appreciation Day

13-  National Good Samaritan Day

14 – National Write Down Your Story Day

19 – National Let’s Laugh Day

29 – National Mom and Pop Business day (If you are or partner with one!)

31 – National Equal Pay Day



1-    April Fools Day

4/5 – Easter Sunday and Monday

15 – Get to know Your Customers Day

22 – National Earth Day

23 – National Take a Chance Day



5 – National Teacher Appreciation Day

9 – Mother’s Day

21 – National Bike to work Day



1 – National Say Something Nice Day

8- National Best Friends Day (Feature your best company partners and friends!)

11- National Making Life Beautiful Day

20- Father’s Day

25- National Take Your Dog to Work Day


1 – Canada Day 

15 – National Get to Know your Customers

17 – World Emoji Day (Share your favourite emojis related to your business)



17 – Nationa Nonprofit Day (great to feature organizations your team supports)



6- Labor Day

12 – National Day of Encouragement

28 – National Good Neighbour Day

30 National Love People Day



5 – National do Something Nice Day 

11 - Thanksgiving



11 – Remembrance Day

13 – World Kindness Day

15 - National Philanthropy Day

27 – Small Business Saturday



11 – National App Day (if your business has an app)

25 – Christmas Day

26 – Boxing Day (This holiday may only be relevant in certain industries like retail!)


How to keep track of all of these days


There are a few ways to keep track of what’s going on throughout the year!


1. Schedule your posts


This might seem cumbersome at first, but this is truly the best way in our opinion! Post scheduling can be hard for certain things because you never really know what will happen in a month that might make your post irrelevant or depending on the situation, even insensitive. Lucky for us, holidays rarely change, so it’s easy to at least schedule ahead for these.


Pick a day at the beginning of next year and commit to sitting down and writing a series of holiday posts at once. For simple posts, you can probably get the whole year done in half a day!


Don’t feel pressure to make every post perfect, just make sure you have something nice written down. Later down the line, if you’re feeling particularly connected to a holiday, you can go back and add a heartfelt message!


We like the apps Sked and Later - depending on how many features you require and your budget!


2. Create calendar notifications


This one is less than ideal, since it’s pretty easy to miss. Nonetheless, if you just don’t want to commit to batch creating your holiday posts, then this is your best bet! 


We recommend turning on a notification that shows up at least a few days to a week before the holiday, so you can prepare it at a time that’s convenient for you. It’s also a good idea to put an extra alarm a day before or on the morning of, just in case you drop the ball in the week, you still have a chance to create a list minute post!


In the end, what matters is showing up and staying consistent whenever possible! Get inspired with our holiday calendar, so that you can take some of the stress out of social media.


Share This Post:

Michelle Pijanowski

Michelle Pijanowski, better known as PJ, is our go-to girl for all things social. Don’t let her love of gourmet ice cream and appreciation of craft beer fool you! She isn’t your average millennial whose experience starts and ends with an Insta account. A traveller at heart, PJ has always been excited by storytelling and connecting with people from all walks of life. Her passion for content creation started when she accidentally landed an internship in marketing that ended up leading her into the worlds of social media and journalism. Despite not even having a personal Instagram at the time, she immediately fell in love with helping brands grow a community through the power of the internet. She’s worked with businesses of all shapes and sizes, from hotels to restaurants to startups. After years of learning the ins and outs of different social networks and completing her degree in Communication and Media, PJ is stoked to help brands build a human connection with a virtual audience.

Related Posts

Latest Testimonial

We switched to Calgary Photos about three months ago and are extremely pleased with the results. All of our listings including high end listings are selling very quickly. We had a 1.3 million dollar acreage sell in just 9 days for almost full asking price to out of town buyers that had only viewed the photographs online at the time the offer was written. The professionalism of the photographers and quality of the photographs are second to none. If you are looking for excellent results Calgary Photos are your go to photographers.

Quality and Professionalism Second to None!
Robert & Diana McIntyre - The Team

Contact Us

Questions? Comments? Call us today at (403) 585-3839 or fill out the form below:

Have Questions? Call Us Today At

Call Us